Open AccessA Study On Communication Effects that The Affiliation of Private Brand and National Brand Make
Author(s) -
이재진,
돈기훈
Publication year - 2015
Publication title -
journal of product research
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2015.33.4.007
Subject(s) - business , national brand , brand awareness , advertising , brand management , brand equity , marketing
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