Open AccessEffects of Appeal Type of Mobile Web Design on Use Intention of Mobile Banking
Author(s) -
Ki Heung Jeon,
장자건
Publication year - 2015
Publication title -
journal of product research
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2015.33.3.014
Subject(s) - mobile banking , appeal , business , world wide web , advertising , computer science , marketing , political science , law
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