Open AccessThe Effects of the Pattern of the Movie Title on the Box Office Performance
Author(s) -
이정미,
Hyung-Deok Shin,
Cho Seong Ho
Publication year - 2014
Publication title -
sangpumhag yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2014.32.5.015
Subject(s) - box office , computer science , advertising , business