
The Effect of Marketing and R&D Relationship Formation on Firm Performance Risk
Author(s) -
Jong Kuk Lee,
Young Kyun Chang,
Yoo Jin Oh
Publication year - 2012
Publication title -
sangpumhag yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2012.30.5.002
Subject(s) - business , marketing , business administration , chemistry