Open AccessMobile Phone of Perceived Risk and Value on Customer Satisfaction and Behavior Intention
Author(s) -
강만수,
Sang-Kyu Park,
손희영
Publication year - 2012
Publication title -
journal of product research
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2012.30.1.009
Subject(s) - customer satisfaction , mobile phone , risk perception , value (mathematics) , customer value , psychology , business , advertising , marketing , social psychology , computer science , perception , telecommunications , microeconomics , economics , neuroscience , machine learning , profit (economics)
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