The Scale Development of Cultural Marketing
Author(s) -
So-Young Kim,
구진경,
Seunghee Im
Publication year - 2011
Publication title -
journal of product research
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2011.29.6.012
Subject(s) - scale (ratio) , marketing , business , geography , cartography
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