A Study on Social Commerce Consumer Characteristics and Categories
Author(s) -
YongGu Suh,
현정아,
김혜란
Publication year - 2011
Publication title -
journal of product research
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2011.29.4.012
Subject(s) - social commerce , business , marketing , advertising , psychology , computer science , social media , world wide web
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