Open AccessA Theoretical Investigation on the Effects of Dominance and Survival Probabilities on the Brands' Market Shares
Author(s) -
원지성
Publication year - 2011
Publication title -
journal of product research
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2011.29.4.002
Subject(s) - dominance (genetics) , market share , econometrics , economics , business , biology , marketing , genetics , gene
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