Open AccessThe Purchasing Patterns of University Students in Buying the Winning Products in Korea and China: Focusing on Beverages, Cell Phones and Clothing Products
Author(s) -
Jongsoon Kim,
Dong-Chul Jang
Publication year - 2009
Publication title -
sangpumhag yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2009.27.3.002
Subject(s) - clothing , purchasing , china , advertising , business , marketing , commerce , political science , law