Open AccessAn Influence of Consumer's Cognitive Traits on Their Dissatisfaction Via Counterfactual Thinking
Author(s) -
In-Soo Jeon,
김인화
Publication year - 2008
Publication title -
sangpumhag yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2008.26.4.006
Subject(s) - counterfactual thinking , cognition , psychology , social psychology , cognitive psychology , neuroscience