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Measurement Models for University Brand Personality
Author(s) -
Chang-Seok Song
Publication year - 2007
Publication title -
journal of product research
Language(s) - Uncategorized
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2007.25.1.003
Subject(s) - personality , psychology , applied psychology , computer science , social psychology

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