Open Access
THE INFLUENCE OF COMMUNICATION PATTERN AND FINANCIAL WELL BEING ON MONEY ATTITUDE OF MARRIED COUPLES - A RESEARCH ANALYSIS
Author(s) -
V. Indhumathi,
K. Rajeswari
Publication year - 2021
Publication title -
paripex indian journal of research
Language(s) - English
DOI - 10.36106/paripex/6910198
Subject(s) - null hypothesis , variables , psychology , scale (ratio) , test (biology) , population , descriptive statistics , variable (mathematics) , social psychology
The research paper studies the influence of Communication Pattern (Independent variable 1) and Financial Well Being (Independent Variable 2) on the Money Attitude (Dependent Variable) of married couples at Coimbatore city. Incorporating descriptive research as the research design, the study used survey method sourcing primary data from 500 respondents (250 couples). Married couples in Coimbatore City were the population of the study and the period of the study was from June 2018- Oct 2020. Regarding instrumentation, for Communication Pattern Questionnaire of Christensen and Heavey (1990) with 11 items and Money Attitude Questionnaire by Kent T. Yamauchi and Donald I. Templer (1982) with 29 were used. Due to the non availability of a comprehensive Indianised scale, the researcher constructed a scale for Financial Well Being.Regression Analysis was conducted to test the null hypothesis and the results revealed that there is a significant influence of Communication Pattern and Financial Well Being on Money Attitude.