Open AccessSmart Agro- Supply Chain Management
Author(s) -
S Atchara,
M. Bhuvaneswari,
V Jayavani,
K Ramalakshmi
Publication year - 2020
Publication title -
international journal of recent technology and engineering
Language(s) - English
Resource type - Journals
ISSN - 2277-3878
DOI - 10.35940/ijrte.a1448.079220
Subject(s) - business , agriculture , marketing , supply chain , customer relationship management , customer needs , bridge (graph theory) , agricultural economics , economics , geography , archaeology , medicine
In this digital era, technological importance has been excellent support for making decisions in agriculture. The development of agriculture has been under development for the past few years due to a lack of technology usage and environmental changes. The aim of this paper is to reach farmers marketing through technology. The study used a statistical survey design technique to collect data from farmers for their awareness of e-Commerce. E-Agriculture is a platform to support the marketing of agricultural products. The main objective of our project is to establish a bridge between a farmer and a customer. The price will be fixed by the farmers, and there is no intermediate between farmers and the customers. So the customers also get their products (vegetables/fruits/grains, etc…) at the actual price, and also, the farmers get the right estimate from a customer.