Open AccessTHE DETERMINANTS FOR PURCHASE INTENTION OF HYBRID CARS IN PENANG, MALAYSIA
Author(s) -
Kai-Ning Goh,
Yen-Nee Goh,
Ghazanfar Ali Abbasi,
Mao-Seng Ting
Publication year - 2022
Publication title -
journal of tourism, hospitality and environment management
Language(s) - English
Resource type - Journals
ISSN - 0128-178X
DOI - 10.35631/jthem.729003
Subject(s) - structural equation modeling , theory of planned behavior , psychology , marketing , advertising , value (mathematics) , business , social psychology , statistics , mathematics , control (management) , economics , management