Open AccessNON-SHARI’AH COMPLIANT INCOME GAIN OF ISLAMIC BANKS AND ITS IMPACT ON CUSTOMERS TRUST AND COMMITMENT: A QUALITATIVE APPROACH
Author(s) -
Muhammad Usman,
Anwar Allah Pitchay,
Eliza Nor,
Ema Izati,
Munazza Zahra
Publication year - 2021
Publication title -
advanced international journal of banking, accounting and finance
Language(s) - English
Resource type - Journals
ISSN - 2682-8537
DOI - 10.35631/aijbaf.39002
Subject(s) - qualitative research , islam , business , thematic analysis , qualitative property , qualitative analysis , work (physics) , accounting , islamic banking , sharia , marketing , public relations , political science , sociology , computer science , engineering , social science , mechanical engineering , philosophy , theology , machine learning
The aim of this paper is to focus on the impact of non-sharia compliant income of Islamic banks on customers’ trust and commitment. The research work has followed the qualitative strategy as it has worked on secondary qualitative data. Books, journals, and credible websites have been reviewed as the primary methods of collecting secondary qualitative data. Thematic analysis has been used to analyse the gathered data. According to the findings of this paper, those banks which are not focusing on shariah compliance cannot achieve the trust of the customers which ultimately leads to a lack of customers commitment.