Open AccessInfluences of Co-Brand Marketing Capability on Cooperative’s Business Performances -Focused on Busan, Ulsan, and Gyeongnam Areas
Author(s) -
권응환,
Mi-Hyang Shin,
Soonwoo Kim
Publication year - 2017
Publication title -
han'gug hyeobdong johab yeon'gu/hanguk hyeopdong johap yeongu
Language(s) - English
Resource type - Journals
eISSN - 2671-6526
pISSN - 1598-9941
DOI - 10.35412/kjcs.2017.35.1.003
Subject(s) - business , marketing , brand strategy , process management , advertising , marketing management