Open AccessTHE INFLUENCE OF WORD OF MOUTH AND SOCIAL MEDIA ON CONSUMER SATISFACTION AND THEIR IMPACT ON VISITOR LOYALTY AT BATU FLOWER GARDEN TOURISM OBJECT
Author(s) -
Adibah,
Akhmad Fauzi,
Eko Purwanto
Publication year - 2022
Publication title -
international journal of business management and economic review
Language(s) - English
Resource type - Journals
ISSN - 2581-4664
DOI - 10.35409/ijbmer.2022.3411
Subject(s) - nonprobability sampling , advertising , word of mouth , loyalty , visitor pattern , likert scale , population , tourism , social media , psychology , sample (material) , marketing , data collection , loyalty business model , business , geography , sociology , service quality , social science , political science , service (business) , computer science , law , chemistry , archaeology , developmental psychology , chromatography , programming language , demography