Open AccessCustomers’ Imprint about Cause Related Marketing Driven through Experiential Marketing
Author(s) -
Y. Ramkishen,
Wankhede Abha
Publication year - 2019
Publication title -
analele universităţii "dunărea de jos" din galaţi. fascicula i, economie şi informatică aplicată
Language(s) - English
Resource type - Journals
eISSN - 2344-441X
pISSN - 1584-0409
DOI - 10.35219/eai158404096
Subject(s) - marketing , experiential learning , business , marketing management , digital marketing , marketing mix , psychology , mathematics education