A Study on the Visualization of Services for Enhancing Consumer Experience : Service Visualization Strategy and Immersion Factors in Experience-focused Brand Contact Spaces
Author(s) -
Jeongmin Lee
Publication year - 2018
Publication title -
journal of korea intitute of spatial design
Language(s) - English
Resource type - Journals
ISSN - 1976-4405
DOI - 10.35216/kisd.2018.13.5.227
Subject(s) - visualization , immersion (mathematics) , service (business) , business , advertising , marketing , computer science , artificial intelligence , mathematics , pure mathematics
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