Open AccessA Study on the Spatial Characteristics of POP-UP Store applied Experiential Marketing
Author(s) -
김현정,
Lee Jae Kyu
Publication year - 2012
Publication title -
han-gug gonggan dija-in haghoe nonmunjib
Language(s) - English
Resource type - Journals
ISSN - 1976-4405
DOI - 10.35216/kisd.2012.7.1.77
Subject(s) - experiential learning , marketing , advertising , business , psychology , mathematics education