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A Study on the Spatial Characteristics of POP-UP Store applied Experiential Marketing
Author(s) -
Hyeon Jeong Kim,
이재규
Publication year - 2012
Publication title -
journal of korea intitute of spatial design
Language(s) - English
Resource type - Journals
ISSN - 1976-4405
DOI - 10.35216/kisd.2012.7.1.77
Subject(s) - experiential learning , marketing , advertising , business , psychology , mathematics education

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