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A Study on Brand Marketing and Interior Image Characteristics of Global Hotel Groups
Author(s) -
JeongWon Han
Publication year - 2012
Publication title -
journal of korea intitute of spatial design
Language(s) - English
Resource type - Journals
ISSN - 1976-4405
DOI - 10.35216/kisd.2012.7.1.151
Subject(s) - brand image , marketing , advertising , business

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