
The Mediating Role of Authenticity on the Causal Relationship between Cultural Motivation and Loyalty: Focused on Yangdong village of Gyeongju
Author(s) -
Dong-Hyun Ha
Publication year - 2016
Publication title -
han-guk sajin jiri hakoeji
Language(s) - English
Resource type - Journals
ISSN - 2288-9795
DOI - 10.35149/jakpg.2016.26.4.013
Subject(s) - loyalty , psychology , social psychology , sociology , business , marketing