Open AccessThe Effects of Destination Brand Personality on Destination Attachment and Destination Loyalty
Author(s) -
Dong Hyun Ha,
전경환
Publication year - 2012
Publication title -
journal of the association of korean photo-geographers
Language(s) - English
Resource type - Journals
ISSN - 2288-9795
DOI - 10.35149/jakpg.2012.22.1.002
Subject(s) - advertising , loyalty , business , brand loyalty , personality , psychology , marketing , social psychology
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom