Open AccessA study on Service Quality of Local Festival Influencing Visitor’s Satisfaction and Loyalty : A Case of Daegu Yangyeongsi Herb Medicine Festival
Author(s) -
Gyu-won Shim,
Ju Hee Lee
Publication year - 2010
Publication title -
sanrim hyu'yang yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1226-5519
DOI - 10.34272/forest.2010.14.1.004
Subject(s) - visitor pattern , loyalty , service quality , advertising , quality (philosophy) , service (business) , herb , psychology , business , marketing , medicine , traditional medicine , medicinal herbs , computer science , philosophy , epistemology , programming language