MODERN TRENDS IN HUMAN RESOURCE MANAGEMENT

Human resource management is one of the most important areas of enterprise management. If an organization wants to survive in a highly competitive environment, it must improve, develop this area, introduce modern, effective, progressive methods of personnel management. Qualified, purposeful, knowledgeable and skilled personnel is the key to the success of any company. The relevance of the topic of the article is due to the recognition of the main role of man in the system of industrial relations. For the enterprise to achieve its high goals, it is necessary to create conditions for reproduction, development, use of human resources, taking into account the interests of each person. Following modern trends in human resource management is an important step in the activities of any business entity. Competent human resource management affects economic performance, product quality and, most importantly, helps to maintain a high level in the competition. With competent management, a high level of job satisfaction and commitment to the common goals of employees is maintained, a positive dynamics of financial indicators is shown, which indicates a close dependence of the profitability and efficiency of an economic entity on effective HR management. In this paper, we will consider current trends in human resource management, the impact of improvements on the activities of the organization.