Open AccessRELATIONSHIP OF CUSTOMER RELATIONSHIP MANAGEMENT PRACTICES ADOPTED BY AIRLINES WITH LOYALTY OF PASSENGERS
Author(s) -
Pawanjot Kaur,
Sarang Narula
Publication year - 2020
Publication title -
international journal of management
Language(s) - English
Resource type - Journals
eISSN - 0976-6510
pISSN - 0976-6502
DOI - 10.34218/ijm.11.6.2020.200
Subject(s) - business , loyalty , customer relationship management , loyalty business model , marketing , advertising , service quality , service (business)
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