
MARKETING OF LIBRARY AND INFORMATION PRODUCTS AND SERVICES: AN OVERVIEW
Author(s) -
H S Arunkumar,
Ramani Mohan
Publication year - 2018
Publication title -
international journal of library and information science
Language(s) - English
Resource type - Journals
eISSN - 2277-3584
pISSN - 2277-3533
DOI - 10.34218/ijlis.7.2.2018.005
Subject(s) - business , marketing , marketing research , world wide web , computer science