
Business Research Methodologies and the need for Economies of Scale in the Business Research Process: Harnessing the Innovation Opportunities of Novel Technologies and Technological Change
Author(s) -
Chris William Callaghan
Publication year - 2019
Publication title -
electronic journal of business research methods
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.181
H-Index - 23
ISSN - 1477-7029
DOI - 10.34190/jbrm.17.3.007
Subject(s) - field (mathematics) , front line , process (computing) , scale (ratio) , front (military) , business model , management science , development theory , empirical research , knowledge management , engineering ethics , political science , business , marketing , computer science , engineering , economics , economic growth , epistemology , mechanical engineering , philosophy , physics , mathematics , quantum mechanics , pure mathematics , law , operating system
Theory and evidence suggests that returns to research andresearch and development are currently declining. This paper seeksto identify patterns in the use of business research methodologiesin certain of the latest articles published at the forefront of thefield of business research innovation, from its leading journal.This literature is used to identify the current front line ofbusiness research methodologies at the forefront of the field.Propositions are derived from novel theory, and are criticallyjuxtaposed against identified topics and methodologies in thesearticles. In so doing, the conceptual distance of the front line ofempirical research in the field from the radical front line oftheory in the broader field is quantified. Methodologicalimplications are discussed and recommendations are made for thedevelopment of a future research agenda.