Open AccessThe Future of Brand Awareness and Brand Loyalty on Travel Agencies
Author(s) -
Sara Santos,
Joana Monteiro,
Pedro Espírito Santo,
Luísa Augusto,
Adriana Cristina de Oliveira
Publication year - 2022
Publication title -
international conference on tourism research
Language(s) - English
Resource type - Journals
ISSN - 2516-3612
DOI - 10.34190/ictr.15.1.107
Subject(s) - trips architecture , business , marketing , agency (philosophy) , tourism , loyalty , advertising , the internet , brand equity , loyalty business model , quality (philosophy) , brand management , service quality , service (business) , sociology , engineering , political science , social science , philosophy , epistemology , world wide web , transport engineering , computer science , law