Open AccessANALISIS PERILAKU KONSUMEN TERHADAP NIAT MEMBELI MELALUI SIKAP DAN INTENTION TO ENGAGE PADA MEDIA SOSIAL
Author(s) -
Johan Prapta Wijaya,
Margaretha Pink Berlianto
Publication year - 2020
Publication title -
journal of management and business review/journal of management and business review
Language(s) - English
Resource type - Journals
eISSN - 2503-0736
pISSN - 1829-8176
DOI - 10.34149/jmbr.v17i2.173
Subject(s) - psychology , credibility , advertising , structural equation modeling , nonprobability sampling , social media , social psychology , business , sociology , political science , population , statistics , demography , mathematics , law