Open AccessBooks in Internet Recommendations (based on the video in Tik-Tok)
Author(s) -
Sofia Vladimirovna Kushpil,
AUTHOR_ID
Publication year - 2021
Publication title -
vek informacii
Language(s) - English
Resource type - Journals
ISSN - 2618-9291
DOI - 10.33941/age-info.com54(17)3
Subject(s) - reading (process) , the internet , opposition (politics) , fantasy , thematic analysis , social network (sociolinguistics) , media studies , social media , psychology , world wide web , computer science , sociology , literature , political science , law , social science , art , qualitative research , politics
Despite the traditional opposition of reading literature and the active use of social networks, the latter are becoming a source of reading recommendations. This article discusses publications under the hashtag #bookselection on the TikTok social network and analyzes thematic profiles. Most authors create their posts to recommend books and 17%, on the contrary, write about unsuccessful, in their opinion, books. The most common genres of literature in TikTok video are fantasy (34%), love stories (27%) and life novels (21%). We also analyzed the reaction of users (according to the comments they left) to such videos in their recommendations, 82% of comments are positive. People are ready to share their opinions on books and read books on such video recommendations.