Open AccessEFFICACIES OF 2-D ANIMATION IN HEALTH AND SECURITY COMMUNICATION
Author(s) -
George Vikiru
Publication year - 2018
Publication title -
chemchemi
Language(s) - English
Resource type - Journals
eISSN - 2663-0826
pISSN - 1563-1028
DOI - 10.33886/cijhs.v10i1.26
Subject(s) - animation , hygiene , psychology , variance (accounting) , health communication , applied psychology , social psychology , computer science , medicine , business , communication , computer graphics (images) , accounting , pathology
Health is categorized as a security issue as its lack causes individuals to fall ill, be disabled or die. Being deficient of health can therefore disrupt entire populations, economies, and governments. The Copenhagen School proposed the Securitization Theory that could be applied in the identifcation and response to given health threats. Part of the theory’s strategy is the use of eective communication in mobilizing groups that would combat identifed health threats. Other studies have reported the use of 2-D Animation, a type of ICT-based solution, as gaining currency in situations where it is important to get the message through to communities and have it correctly internalized. This paper puts a case for the utilization of 2-D Animation for eective communication in society for health and security. It reports a study that sought to establish whether 2-D Animation was eective in communicating good hygiene practice messages to children in Githurai Location, Kiambu County, Kenya. The study first identifed how good hygiene practice messages were being communicated in the area. An experimental target group was then treated with a 2-D animation developed for study before psychometrics were applied to determine its efficacy in eectively communicating the messages. Data obtained was analyzed using independent t-tests and a one-way Analysis of Variance (ANOVA) of the Statistical Package for Social Sciences (SPSS). The fndings showed a signifcant dierence between the experimental group and the control group thathad not been treated with the animation (t (292) =5.031, p ˂ 0.001). The fndings further indicated a signifcant dierence in all the thinking skills of the Bloom’s Taxonomy of Educational Objectives of the Cognitive Domain except evaluation. The results therefore put a case for 2-D Animation’s consideration as an ICT mitigator for eective communication in society for health and security.