Open AccessANALISA PENGARUH PEMILIHAN TEKNOLOGI TERHADAP STRATEGI KOMPETITIF PADA SEJUMLAH PERUSAHAAN INDUSTRI KOMPONEN ELEKTRONIKA DI BATAM
Author(s) -
Suwarno Suwarno
Publication year - 2020
Publication title -
computer based information system journal
Language(s) - English
Resource type - Journals
eISSN - 2621-5292
pISSN - 2337-8794
DOI - 10.33884/cbis.v8i1.1873
Subject(s) - business , business administration , electronics , shipyard , marketing , engineering , geography , electrical engineering , shipbuilding , archaeology
Technology has become a major part in all areas of life, covering the lives of individuals and communities. Especially in the city of Batam, as an industrial city ranging from the electronics industry to shipyards. In Batam city, there are 129 electronics component industry companies. Technological developments continue to change, therefore electronics component industry companies always adopt the latest technology to support business processes. The choice of technology has become part of a competitive strategy that can keep the company sustain. In the selection of this technology, there are four important variables can be utilized by the company in a manner, they are: innovation, research and development, technology resources, technology exploitation and investment. As the results of the study, these four variables significantly influence 66.9% of competitive strategy in a number of electronics companies in the city of Batam.