Open AccessWhat Can the Price Gap between Branded and Private Label Products Tell Us about Markups?
Author(s) -
Robert Barsky,
Mark Bergen,
Shantanu Dutta,
Daniel Lévy
Publication year - 2001
Language(s) - English
Resource type - Reports
DOI - 10.3386/w8426
Subject(s) - private label , business , advertising , economics , monetary economics , marketing , econometrics , commerce