Open AccessThe Influence of Service Quality and Corporate Image of Royal Brunei Airlines: A Partial Least Square Approach
Author(s) -
Tak-Jie Chan,
Nurin Zahiah Irwan,
Nor Azura Adzharuddin,
Hon-Tat Huam
Publication year - 2022
Publication title -
international journal of business and society
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.236
H-Index - 15
ISSN - 1511-6670
DOI - 10.33736/ijbs.4852.2022
Subject(s) - servqual , service quality , tourism , marketing , structural equation modeling , nonprobability sampling , dimension (graph theory) , tertiary sector of the economy , business , service (business) , quality (philosophy) , hospitality industry , aviation , engineering , mathematics , political science , statistics , sociology , population , philosophy , demography , epistemology , pure mathematics , law , aerospace engineering