Open AccessBlack College Students Undermining the Power of Social Media When Preparing for The Competitive Job Market: Gap in Curriculums
Author(s) -
DBA Dr. Tia Young
Publication year - 2022
Publication title -
international journal of business and applied social science
Language(s) - English
Resource type - Journals
ISSN - 2469-6501
DOI - 10.33642/ijbass.v8n4p5
Subject(s) - curriculum , graduation (instrument) , social media , empirical research , sociology , power (physics) , public relations , psychology , medical education , political science , pedagogy , engineering , medicine , mathematics , mechanical engineering , physics , quantum mechanics , law , statistics
This study explores why Black college students are not utilizing social media to prepare for career advancement after graduation. The research suggests students are oblivious to how using it irresponsibly can impact careers. The issue is vital because; 1) There is a disparity of Blacks getting access to white-collar jobs despite having a degree, 2) Recruiters use social media to weed out prospects, and 3) There is a gap in college curriculums that fail to teach students to brand themselves professionally. The sample was one hundred Bowie State University students, instrumentation was an open-end survey, and the framework was empirical probability.