Open AccessKnowledge Integration and Disruptive Innovation Product Development: Case Studies of Company A
Author(s) -
Wen-Chun Tsai,
Yihan Su
Publication year - 2021
Publication title -
international journal of business and applied social science
Language(s) - English
Resource type - Journals
ISSN - 2469-6501
DOI - 10.33642/ijbass.v7n11p4
Subject(s) - knowledge integration , new product development , process (computing) , product (mathematics) , knowledge management , disruptive innovation , business , automotive industry , process management , manufacturing engineering , engineering , knowledge engineering , computer science , marketing , geometry , mathematics , aerospace engineering , operating system
Because of the energy crisis, companies started developing electric vehicles. Company A, as a new entrant, successfully developed a disruptive innovation of the world’s first high-performance, zero emissions, and two-wheeled electric scooter. As disruptive innovation is frequently discovered in the combination of different industrial technologies, company A is comprised of high-tech and traditional industry resources and knowledge. This study aims to explore the process of heterogeneous industry knowledge integration in the traditional motorcycle manufacturing industry by a case study of company A. Following qualitative research method, this study concludes four main findings in product development: (1) organizational knowledge integration is identified to mitigate the impact of functional conflict; (2) design validation knowledge integration is identified to set the standard for pioneer product strategy; (3) internal and external engineering knowledge integration is identified to realizes the goal of pioneer product strategy; (4) product validation knowledge integration is identified to coordinate the flexible planning process.