Open AccessCurrent Investment Strategies for Private Individuals as Small Investors in Times of Low Interest Rates
Author(s) -
Ing. Martin A. Moser,
Zhenqiang Ma
Publication year - 2020
Publication title -
international journal of business and applied social science
Language(s) - English
Resource type - Journals
ISSN - 2469-6501
DOI - 10.33642/ijbass.v6n4p4
Subject(s) - investment (military) , interest rate , constructive , business , perspective (graphical) , confusion , finance , the internet , political science , politics , process (computing) , psychology , artificial intelligence , world wide web , computer science , psychoanalysis , law , operating system
Money plays an important role, both on a social and an individual level. Secure forms of investment hardly bring any interest. Also, state financial support has changed and will continue to do so in the future. A constructive, forward-looking approach to private finances and long-term wealth accumulation are therefore becoming increasingly important. Finding the right system at the right time is a challenge that small private investors have to face continuously. On the internet, in magazines or television programs, investors will find a flood of information. The fact that unlimited amounts of data can be accessed, often creates more confusion than perspective. This applies particularly to the investment business. Based on a literature review, this article provides an overview of current forms of investment for small private investors and uses qualitative research via problem-centered interviews to critically compare their advantages and disadvantages in times of low interest rates.