
REAL SCENARIO OF SOCIAL MEDIA AGENCY ACTIVITIES AND PROBLEMS FACED BY THEM
Author(s) -
G Sivaraja,
S. Thilagavathi
Publication year - 2021
Publication title -
international journal of engineering applied science and technology
Language(s) - English
Resource type - Journals
ISSN - 2455-2143
DOI - 10.33564/ijeast.2021.v06i02.008
Subject(s) - boom , social media , agency (philosophy) , marketing , social media marketing , business , product (mathematics) , field (mathematics) , digital marketing , work (physics) , advertising , marketing strategy , engineering , computer science , sociology , world wide web , mathematics , mechanical engineering , social science , geometry , environmental engineering , pure mathematics
Marketing is a field whichalways have a boom in Industries. It playsa major role in Industries since itpromotes each and every product ofthem. As of now, online marketing is theeasiest way to reach customer andinteract with them. It is quite possiblyachieved via websites and email.This paper deals with the traces of onlinemarketing and very much into socialmedia marketing. Social media marketingseems easy to pronounce but hard towork with, until success is tasted.What are the problems involved in socialmedia platform and ways to overcome areclearly labelled in this paper. So beforewho wants to go for social mediamarketing, can look into this paper andorganise the facts in hand.