Open AccessThe domain adjustment problem in the context of product brands: does user-imagery allow a human-to-human comparison?
Author(s) -
Oleg Gorbaniuk,
Michał Wilczewski,
Paweł Krasa
Publication year - 2020
Publication title -
fundamental and applied research in practice of leading scientific schools
Language(s) - English
Resource type - Journals
ISSN - 2708-0994
DOI - 10.33531/farplss.2020.2.18
Subject(s) - lexicon , personality , congruence (geometry) , big five personality traits , trait , psychology , cognitive psychology , context (archaeology) , computer science , social psychology , natural language processing , paleontology , biology , programming language