Open AccessAvatars Engage Generation Z
Publication year - 2020
Publication title -
journal of strategic innovation and sustainability
Language(s) - Uncategorized
Resource type - Journals
ISSN - 1718-2077
DOI - 10.33423/jsis.v15i5.3585
Subject(s) - appeal , avatar , hero , metaphor , center (category theory) , first generation , sociology , advertising , visual arts , multimedia , marketing , public relations , media studies , business , political science , computer science , art , artificial intelligence , human–computer interaction , population , linguistics , philosophy , chemistry , demography , law , crystallography