Open AccessA Consumer Behavior Musing: Could the Use of Consumer Boycotts and/or Buycotts Encourage Businesses to Better Use CSR in Response to the Covid-19 Pandemic?
Author(s) -
Cassandra D. Wells
Publication year - 2022
Publication title -
journal of marketing development and competitiveness
Language(s) - English
Resource type - Journals
ISSN - 2155-2843
DOI - 10.33423/jmdc.v16i1.5121
Subject(s) - corporate social responsibility , business , covid-19 , voice , pandemic , marketing , public relations , advertising , political science , medicine , linguistics , philosophy , disease , pathology , infectious disease (medical specialty) , virology , outbreak , biology
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom