Open AccessAn Exploration of Brand Biographies in India
Author(s) -
John Branch,
Suhith
Publication year - 2019
Publication title -
journal of marketing development and competitiveness
Language(s) - English
Resource type - Journals
ISSN - 2155-2843
DOI - 10.33423/jmdc.v13i1.678
Subject(s) - biography , speculation , variety (cybernetics) , brand management , sociology , history , advertising , business , art history , computer science , finance , artificial intelligence