Open AccessWhy Is It Okay to Deceive the Public: Should Public Relations Firms and Ad Agencies Be Required to Disclose the Sponsors of Astroturfing and Other Masked Persuasion Practices?
Author(s) -
Lucy L. Henke
Publication year - 2018
Publication title -
journal of marketing development and competitiveness
Language(s) - English
Resource type - Journals
ISSN - 2155-2843
DOI - 10.33423/jmdc.v12i3.62
Subject(s) - persuasion , deception , public relations , business , public disclosure , advertising , marketing , psychology , political science , social psychology , mechanical engineering , engineering
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