Open AccessCreating Trust and Reducing Consumers’ Risk Perception in Internet Shopping
Author(s) -
Vane-Ing Tian,
Yu-sum Eugenia Wong,
WaiMan Pang
Publication year - 2018
Publication title -
journal of marketing development and competitiveness
Language(s) - English
Resource type - Journals
ISSN - 2155-2843
DOI - 10.33423/jmdc.v12i1.1415
Subject(s) - risk perception , internet shopping , perception , the internet , payment , business , empirical research , marketing , advertising , test (biology) , internet users , psychology , computer science , world wide web , finance , neuroscience , paleontology , biology , epistemology , philosophy
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