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Place Branding: What Distinctiveness for the Southern Territories? An Analysis Through the Prism of a Moroccan Region
Author(s) -
Sanaa Moussalim
Publication year - 2021
Publication title -
journal of applied business and economics
Language(s) - English
Resource type - Journals
ISSN - 1499-691X
DOI - 10.33423/jabe.v23i4.4462
Subject(s) - optimal distinctiveness theory , globalization , competition (biology) , order (exchange) , corollary , subject (documents) , place branding , feeling , prism , product (mathematics) , economic geography , marketing , political science , business , geography , psychology , social psychology , tourism , law , ecology , physics , geometry , mathematics , finance , optics , library science , computer science , pure mathematics , biology

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