Open AccessManaging Brand Image With Facebook Advertising Content: A Case of Foreign Direct Investment in the United States
Author(s) -
William T. Neese,
Shelley A. Davis
Publication year - 2020
Publication title -
journal of applied business and economics
Language(s) - English
Resource type - Journals
ISSN - 1499-691X
DOI - 10.33423/jabe.v22i14.3971
Subject(s) - foreign direct investment , advertising , business , test (biology) , brand image , perception , marketing , psychology , economics , macroeconomics , paleontology , neuroscience , biology
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom