Open AccessCREATION OF CORPORATE IDENTITY: THE ROLE OF RITES AND SYMBOL IN MANAGEMENT
Author(s) -
Yi Zhu
Publication year - 2017
Publication title -
international journal of business anthropology
Language(s) - English
Resource type - Journals
eISSN - 2398-3671
pISSN - 2155-6237
DOI - 10.33423/ijba.v7i2.1115
Subject(s) - symbol (formal) , identity (music) , perspective (graphical) , collectivism , corporate identity , context (archaeology) , sociology , construct (python library) , identity management , public relations , knowledge management , epistemology , aesthetics , political science , linguistics , individualism , history , computer science , law , authentication (law) , art , philosophy , archaeology , artificial intelligence , programming language