Open AccessCategory Management or Category Captainship in the Consumer Value Chain?
Author(s) -
Karolina M. Ilyenkova
Publication year - 2022
Publication title -
èkonomičeskaâ nauka sovremennoj rossii
Language(s) - English
Resource type - Journals
eISSN - 2618-8996
pISSN - 1609-1442
DOI - 10.33293/1609-1442-2022-2(97)-86-106
Subject(s) - computer science , value (mathematics) , product category , management science , process management , knowledge management , business , mathematics , product (mathematics) , machine learning , engineering , geometry