
Customer Relationship Management: A Review and Classification
Author(s) -
Mosa Alokla,
Mais Alkhateeb,
Muneer Abbad,
Faten Jaber
Publication year - 2019
Publication title -
transnational marketing journal
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.176
H-Index - 2
eISSN - 2041-4692
pISSN - 2041-4684
DOI - 10.33182/tmj.v7i2.734
Subject(s) - customer relationship management , schema (genetic algorithms) , comprehension , computer science , knowledge management , data science , information retrieval , database , programming language